Planet Positive Advertising
Discover how YEP transforms advertising into a force for environmental restoration.
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We help ad companies to make a positive environmental impact while maintaining advertising effectiveness.
Our Planet Positive ad formats ensure that the company's outreach not only achieves its marketing objectives but also supports the environment.
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We are not just another advertising player.
We do not compete with others because we are a non-profit organization, directing 100% of profits into environmental restoration projects.
This unique approach ensures that every advertising money achieves marketing goals while supporting vital environmental restoration initiatives.
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We ask the entire ad industry to support our positive environmental projects by simply allocating only a portion of their ad spend to foster environmental restoration.
This approach allows companies to contribute to vital environmental initiatives while achieving company's objectives.
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Integrating the Planet Positive approach in the advertising strategy, offers advertising players incisive insights into how their ad spend and campaigns contribute to nature restoration efforts.
The qualitative and quantitative metric systems enable our partners to quantify their environmental impact in tandem with their marketing reach.
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The Planet Positive Advertising’s operations are meticulously crafted to conform with existing media workflows.
We provide the 'Planet Positive' Ad Formats, designed to seamlessly integrate into any advertising strategy.
United, we transform attention into positive environmental impact
Our Planet Positive Ad formats immediately communicate to internet users that your brand is committed to environmental restoration.
Thanks to our unique ad formats design, you can connect with your audience in a space where each advertisement not only captures attention but also actively contributes to improving the health of the planet.
YEP's Planet Positive Ad formats feature a distinctive YEP stamp.
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YEP's frames can be applied to all standard IAB ad formats.
They are designed to be more recognizable and engaging for internet users, enhancing visibility and interaction.
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Displaying the YEP stamp on your creatives visibly showcases your commitment to impactful corporate responsibility initiatives, enhancing your brand's visibility and reputation.
Consumers value and trust this dedication, fostering greater loyalty and aligning your brand with positive environmental impact.
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We include users in an effortless way: no specific engagement with the ad is needed.
At YEP, we just need the user to see the ad; no actions or clicks are required.
At YEP, just the ad impressions can generate a positive environmental impact.
Distinctive contribution approach
At Your Eco Plan (YEP), we empower companies to support environmental projects that resonate with their goals and values, without a minimum entry level. This flexible approach allows every company to make a meaningful impact aligned with their mission.
Our contribution options include:
Crowdfunding Projects
Back Planet Positive initiatives aimed at environmental restoration and community empowerment.
YEP-powered Planet Positive Projects
Engage with impactful restoration initiatives through our strategic partners.
Your Planet Positive Projects
Boost your current environmental projects or let’s co-create new initiatives that align with Planet Positive principles.
Are you already committed?
Does your company have a foundation or is it already committed to a nature restoration project and looking to enhance its contribution?
With Your Eco Plan (YEP), you can increase the support to your current nature restoration projects or directly support your company's foundation.
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At YEP, we've developed diverse advertising solutions for brands, media agencies and publishers through the YEP Planet Positive Advertising.
These solutions enable advertising companies to financially support their company's current nature restoration projects using existing and planned advertising budgets.
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By integrating YEP ad formats into your strategy, you can achieve four key objectives simultaneously:
Drive business results with effective campaign delivery.
Support environmental conservation projects.
Gain tax benefits.
Boost brand reputation and align with CSR/ESG goals.
YEP's Planet Positive ad formats enable you to meet business goals efficiently while making a direct positive impact on the environment.
It’s easy to get started
1. Get in touch with us and let’s set clear and quantifiable environmental goals
2. Choose your way to contribute
3. Engage your audience, Monitor the progress, Communicate the results
Get in touch.
Your support is crucial for boosting environmental restoration projects, empowering communities, and developing planet-centric practices that benefit everyone.